- Register
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May 17 -
July 19
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Sept. 20
- Presenters
- Series
NWABP Presents
2008 Seminar Series
Fairfield Inn, Lake Oswego
Six Four Publishing Seminars
Held in half-day sessions, morning and afternoon,
on the
Third Saturdays of May, July and September
Click the tabs for more information.
Register with the downloadable Registration Form or through PayPal using the button below.
Space Is Limited • Register Early
| Seminar | Member | Non-member |
|---|---|---|
| Half Day | $39 | $59 |
| Full Day | $69 | $99 |
| Any 3 Half Days | $109 | $169 |
To register through PayPal, first decide which seminars you want to attend. Then, using the above pricing schedule, enter the amount on the PayPal site. We will contact you for further information.
Click here if you have registration questions.
May 17, 2008
Morning Seminar (9 am to noon)
From an Idea to a Book
Examine publishing models and their pros and cons, the current marketplace, the publishing time line, the business of publishing, ISBNs, LCCNs, BISAC subject codes, and the role of literary agents.
Afternoon Seminar (1:30 to 4:30 pm)
Marketing Basics
Take time for the 4 Ps of marketing— Pricing, Product, Placement, and Promotion before you write your book!
July 19, 2008
Morning Seminar (9 am to noon)
Marketing Success on the Web
Learn to use Amazon - the largest selling machine on the Internet - effectively. Consider programs and strategies, as well as additional e-commerce sites, for increasing sales.
Afternoon Seminar (1:30 to 4:30 pm)
The Web and Social Marketing
Expand your reach and exposure with blogging, discussion groups, Web sites, RSS, MySpace, Squidoo, Digg, and other powerful marketing tools.
September 20, 2008
Morning Seminar (9 am to noon)
Extending Your Product Line
Build a platform that increases sales through public speaking, bulk sales, special offers on the Web, e-books, booklets, new editions, rights, and more.
Afternoon Seminar (1:30 to 4:30 pm)
Publicity, Free and Otherwise
Use print, broadcast, and Internet strategies to gain media attention without paying for expensive advertising.
Carol White
Carol White is an avid road tripper, author, speaker, and book marketing coach. In addition to co-authoring the best selling, award-winning book, Live Your Road Trip Dream (RLI Press, 2004, Second Edition 2008, www.roadtripdream.com), Carol is a frequent guest speaker at conventions such as the national AARP Life @ 50+ and The Great North American RV Rally. She is a published writer for magazines and websites and has spoken to publishing groups including Publisher's Marketing Association's PMA-U, PNBA's annual book show and locally to the Northwest Association of Book Publishers. She and her husband Phil are national spokespeople for RVIA, the RV Industry's association that produces the "Go RVing" campaign. When they aren't traveling, Phil and Carol are at home in Wilsonville, Oregon where they enjoy golf, yoga, community activities and most of all, their eight (soon to be nine) grandchildren.
Paul Gerhards
Paul Gerhards is an author and publisher. His most recent book, published by Parami Press, Mapping the Dharma: A Concise Guide to the Middle Way of the Buddha
Linda Beattie Inlow, PhD.
Dr. Linda Beattie Inlow, author and publisher, will be one of the presenters at Northwest Association of Book Publisher's first of three seminars sponsored in 2008. In the morning her topic concerns the "Economics of Publishing." She has been in publishing since 1987. Kopacetic inK currently has seven active titles.
In the afternoon her presentation, "Accounting for Publishers," will concentrate on setting up accounts using a variety of software compatible with publishing needs. She has served as treasurer of NWABP for the last six years and has managed her own business' finances for more than thirty.
Joanne McCall
Joanne McCall is president of McCall Public Relations, specializing in generating publicity for authors. Formerly a radio broadcaster, McCall remains a “media insider” who has a knack for generating widespread coverage in top tier media outlets including USA Today, The Wall Street Journal, and Glamour Magazine in addition to national television shows such as ABC News, Good Morning America, and Dateline NBC. Clients include Simon & Schuster, Wiley, Berrett-Koehler, and Hazelden Publishing as well as best-selling author and international business consultant Brian Tracy, New York Times best-selling author Melody Beattie, Dave Ramsey, author of The Total Money Makeover and Dr. David Simon, co-founder of the Chopra Center for Well Being. McCall formed McCall Public Relations in July of 1996.
NWABP Presents
2008 Seminar Series
Fairfield Inn, Lake Oswego
Six Four Publishing Seminars
Held in half-day sessions, morning and afternoon,
on the
Third Saturdays of May, July and September
Click the tabs for more information.
